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Skills
Experience
Digital Marketing Manager
IPST Fès
2026-04 -
Managed and supervised the school’s social media platforms and digital communication, increasing follower engagement by 30 %. Taught Digital Marketing courses to first‑year and second‑year students, designing curriculum and practical workshops. Created promotional flyers and visual content for events, coordinating masterclasses and workshops. Assisted in developing digital marketing strategies that boosted the school’s online presence and student enrollment.
Media Buyer | E‑Commerce Campaign
GROW AD
2025-10 - 2026-02
Built and customized Shopify stores, designing product pages, collections and overall layout. Developed and launched ad campaigns targeting African markets, focusing on audience segmentation and budget optimisation. Utilised Facebook and Instagram ads to achieve a 25 % increase in ROAS. Monitored performance metrics and iteratively refined targeting strategies.
Media Buyer | Digital Marketing Campaign
SCALING EMPIRE
2024-10 - 2025-10
Planned, executed and optimised paid advertising campaigns on Facebook and Instagram, achieving a 20 % lift in engagement. Conducted market research and audience analysis to improve ad performance. Analysed campaign metrics and adjusted strategies to maximise ROAS and engagement. Collaborated with creative teams for content creation and graphic design.
Intern
Get Viral Agency
2023-05 - 2024-03
Supported social media campaigns through research, content creation and graphic design. Assisted in developing marketing materials for websites, newsletters and online promotions. Gained hands‑on experience with digital ad tools and performance tracking.
Assistant Secretary
Morocco Telecom Agency
2022-06 - 2022-12
Managed administrative files, performed data entry and digitised archived documents. Typed and formatted official documents according to corporate standards, ensuring accuracy and compliance.
Languages
Arabic
native
English
fluent
French
intermediate
Last updated: 2 saat əvvəl